Freedom Essentials is a low tox, all natural solution to your current deodorant. Rooted in self care, this small brand has grown from the beaches of Western Australia to offer a little bit of wellness and intention into your morning routine. 

Working with the small business owner from day one, the brand identity was curated to be open, inviting and a little bit luxe. From packaging to web design and content direction to thank you notes - the collaboration saw a seamless launch of the brand and great initial success including selling out of product at their first event.